BIG DATA: THE ANSWER TO AGILE
BIG DATA INTERACTIONS
How one CEO analyzes Big Data to improve customer experience
Marco Pacelli, CEO, ClickFox
Big Data is changing the world. Big Data gives us the ability to harness structured and unstructured data, ask provocative questions about it, and start attacking some of the world's most difficult challenges.
Data will grow 50X in the next 10 years. Both the sources and types of data are expanding continuously, every minute of every day. This "digital universe" presents unique opportunities and huge infrastructure challenges.
Data Science is harnessing the power of Big Data. Once you build the infrastructure to process massive data sets, you must ask the right questions about all they contain. The Data Scientist becomes a critical player.
Cloud meets Big Data. Big Data presents an opportunity to create unprecedented business advantage and better service delivery. It also requires new infrastructure and a new way of thinking about the way business and IT work.











